Fueled by Passion, Built by Strength

Fitness is more than just following a routine—it’s about breaking barriers, both mental and physical. I specialize in rucking, ruck training, and sandbag training, providing one-on-one coaching to help you push past obstacles and achieve real, lasting results.

But before anything, I’m a husband and a father to two beautiful girls. Family is my foundation, and my passion for helping others fuels everything I do. Whether it’s guiding clients through their fitness journeys, training in Jiu-Jitsu, or rucking every chance I get, I believe in living life with purpose, resilience, and grit.

Together, we’ll design a program tailored to your goals, addressing what’s holding you back and building a stronger, more resilient you—inside and out.

Ready to take the next step? Explore our programs and start your journey today!








WELCOME!

My Name is Joe, and I am the owner and operator of Joe Baker Fitness.

EXPLORE PROGRAMS

“Not only that, but we rejoice in our sufferings, knowing that suffering produces endurance, and endurance produces character, and character produces hope, and hope does not put us to shame, because God's love has been poured into our hearts through the Holy Spirit who has been given to us.” Romans 5:3-5

“Not only that, but we rejoice in our sufferings, knowing that suffering produces endurance, and endurance produces character, and character produces hope, and hope does not put us to shame, because God's love has been poured into our hearts through the Holy Spirit who has been given to us.” Romans 5:3-5

MY FITNESS JOURNEY

My journey began in early 2013. Determined to start the new year right, I stepped on the scale and was shocked—189 pounds. At 5’10”, I knew this wasn’t healthy. Years of junk food and living for the weekends had taken a toll.

I tried the usual fixes: diets, gym memberships, quick-fix programs. But nothing stuck. I lacked the knowledge, discipline, and support to create lasting change.

Everything shifted in late 2015 when I joined a support group with like-minded men. By the grace of God, I found a community that challenged me to look inward, ask tough questions, and grow—not just physically, but mentally and spiritually. Through self-examination and shared struggles, I discovered my passion for helping others and developed leadership skills that would shape my future.

This transformation—of both body and mind—ignited a deep desire to help others experience the same. I began training family and friends, pushing limits, building discipline, and instilling leadership. And from that passion, Joe Baker Fitness was born.

Now, I dedicate myself to coaching others through fitness, rucking, and mindset training—helping them break through barriers and build strength in every aspect of life.







From Struggle to Strength: My Journey to Joe Baker Fitness

LET'S GET TO WORK

Pushing Boundaries, Reaching Goals, and Inspiring Change

  • Crowned GORUCK Team Assessment Open Champions with Mark Guenther

  • Completed 2 GORUCK Double Heavies

  • Finished 7 GORUCK HTLs

  • Secured 1st Place in the GORUCK 50 Mile Star Course 

  • Undertook 2 GORUCK Selection Attempts

  • Achieved 2 Spartan Trifecta Weekends

  • Fought to a Top 10 finish at the Rally in the Valley Hybrid Competition

  • Participated in 2 200+ Mile Relay Races

  • Achieved a Top 5 finish at the Swamp Fox Adventure Race

  • Earned 1 Gold and 1 Bronze in Brazilian Jiu-Jitsu Competitions

  • Competed in the first annual GORUCK Games





some of my Accomplishments

There’s nothing more powerful than watching someone rise from a tough situation and take control of their life. Seeing that transformation—the moment when struggle turns into strength—is what drives me.

I truly believe everyone has a breakthrough story waiting to unfold. Sometimes, all we need is a guide—someone to provide clarity, direction, and a plan to achieve our goals. Whether through traditional fitness, ruck training, or sandbag workouts, I would love to be that guide for you.

Your journey starts now. Let’s build strength, resilience, and a future you’re proud of—together.

take the first step

YOUR "WHY"
 STARTS HERE

FRESH FROM THE BAKERY NEWSLETTER

Sign up to our free newsletter to get the latest nutrition, training, and ruck tips delivered right to your inbox every month.

SIGN UP HERE